Product & UX Designer @ DS Techworks Solutions

Aug 2022 – NowNew Delhi

  • Lead Product Designer & Assistant Project Manager for Xtravu Play, a full-scale digital signage CMS deployed across two large franchise networks — owning design, sprint planning, engineering handoff, and senior stakeholder presentations.
  • Identified a separate market gap in small-business digital signage and co-led a lean 3-person team to design Xtravu Lite, a standalone offline-first Android TV app — growing its client base from 13 to 54 (315%) within four months of launch.
  • Designed end-to-end wireframes, user flows, and interactive prototypes in Figma, contributing to a 15% increase in user satisfaction scores and a 25% faster stakeholder approval cycle.
  • Conducted usability testing and synthesized qualitative research to iteratively improve usability and accessibility across multiple product lines.

Tools powering my work

Claude

Research, prototyping, dev

Figma

UI design, prototyping

Gemini

Image & motion editing

Notion

Personal and project management

Slides

UX Presentations

VS Code

Code writing & editing

Skills

Product design UX research Interaction design Design systems Prototyping Product Strategy Stakeholder Communication Cross-Platform Design User flows Usability testing Client Pitching Project Management

Education

Google UX Design Specialization

Google via Coursera | Credential ID: QWN2ZB8CZUUN

Bachelors of Technology

Aug 2018 – Jul 2022 · Guru Gobind Singh Indraprastha University